The North bay fires & older adultsMill Valley, California 2017 North Bay Fires | Birkenstock Arizona Big Buckle Sandals in Wildfire Smoke overlooking Richardson Bay  Mill Valley during the 2017 North Bay Fires. The landscape looks peaceful at first glance, but the thick gray haze isn’t morning fog—it’s wildfire smoke hanging heavy over the Bay Area. The North Bay Fires: A Crisis Beyond Housing Believe it or not, I am passionate about things besides just Birkenstocks. I am passionate about advocating for the rights of older adults. It is my life’s work to help older adults manage their health, keep as active as possible, and remain safely in their homes. How Older Adults Were Disproportionately Impacted Lack of appropriate senior housing has been on ongoing issue for years. There was a housing crunch in California before the fires and now there is a cataclysmic housing crisis after the fires. It is all over the news, from the local SFgate.com article, “Santa Rosa housing scarce before the fire — what now?”, to the national piece on CNN.com “They survived the California fires. Now, the crisis is finding housing”. What is not discussed in these articles is that the lack of housing for the geriatric population, who require caregiver assistance, has become a calamity after the fires. According to KTVU, at least 5,700 structures were damaged in the North Bay Fires.  Picture from KTVU video link no longer working as of 2025 check Extended Care Facilities Destroyed and Beds Lost Of the structures that were damaged or destroyed, many were extended care facilities that housed dependent older adults. The California Department of Social Services has created a document listing the damage to all registered facilities. It is astonishing how many facilities were affected. In addition to extended care facilities, scores of seniors who were living in their homes, with part time caregiver assistance during the day, lost their homes in the fires too. Moreover, caregivers of seniors had their homes burn down as well. The magnitude of the devastation is far reaching. You don’t hear about this in the news, but those who work in the health care field are well aware of situation. The Hidden Catastrophe: Seniors in Shelters Without Support All these displaced older adults who no longer have caregiver help, whether in a facility or at home, now needed a bed in an a extended care facility because there was nowhere else for them to go. Their need for hands on assistance simply could not be met in a shelter. Sadly, due to the pre-fire housing crisis, there were a shortage of beds from which to choose. Why California’s Bed Shortage for Elders Is a Crisis The “global” Birkenstock shortage seems like a silly little problem when you take into consideration the lack of bed availability in extended care facilities, in California, for our most vulnerable older adult population. Through my work, I know for a fact, that finding a bed at an extended care facility for someone with custodial or skilled needs was next to impossible before the North Bay Fires. Now, two weeks after the fires began, there are simply NO BEDS available in the local Bay Area for our geriatric population. Those who need a higher level of care are being placed in facilities in the Central Valley or North of Sacramento. Far from their homes. Far from their loved ones. Soon those beds on the outskirts of the Bay Area will be filled and it will become even more difficult to help California’s most at-risk older adults. I understand that The North Bay Wildfires are a catastrophe for thousands of people.  Map from Cal Fire on 10/20/17 showing containment of each fire which began 10/9/17 ADLs, IADLs, and the Unique Needs of Older Adults FEMA and the Red Cross have come to help those displaced by the fires. However, the older adult population are a specialized group whose needs cannot be met in emergency shelters. Such stories are not being shared in the media and seniors are not getting the extra help they need during this crisis. In fact, the media has more stories about displaced pets after this disaster than the impact of the disasters on this care dependent group of the population. But, I hear their stories first hand and they are heart breaking. The geriatric population and their ongoing need for assistance (health, welfare, financial) have been ignored for far too long. Their needs and their problems are swept under the rug by many politicians. It is time that Local, State and Federal agencies recognize that the lack of bed availability in Residential Care Facilities for the Elderly (RCFE) has been an ongoing problem and is now approaching a catastrophe of its own. Memory Loss and Emergencies: Why Shelters Aren’t Enough Before the fires, RCFEs would pick and choose who they would accept to their facility. I could tell you horrifying, unjust, and unethical stories about this, but then this blog would become a novel. I am surprised that there is not a law against such practices. If you have a bed, you need to take the first person who requests it. Plain and simple. First come, first served. The RCFEs are getting paid after all. Thousands of dollars a month when that bed is filled. So do your job, RCFEs, and help those that need assistance! How can we help our most vulnerable population now and when the next catastrophe hits. The next wildfire? The next hurricane? The next big earthquake? Create protocols, create laws, create guidelines that require RCFEs to make beds readily available to anyone who has a need. Whatever is in place now is not working. I am on the front lines and I am telling you that the current placement process DOES NOT WORK. The more needs one has, the less likely an RCFE will accept that person. The needs that older adults have revolve around managing their Activities of Daily Living (ADLs) and their Instrumental Activities of Daily Living (IADLs). Activities of Daily Living include tasks like eating, bathing, dressing, toileting, transferring (walking) and continence. Instrumental Activities of Daily Living involve functions like managing finances, managing transportation, shopping and meal preparation, housecleaning and home maintenance, managing communication and managing medications. Difficulties with ADLs and IADLs often correspond with how much help, supervision, and hands-on care an older person needs. After the fires, emergency shelters ended up being overwhelmed with older adults whose care needs could not be met. While emergency shelters may be useful for able bodied individuals, they are not safe for our older adults that cannot independently manage their own ADLs/IADLs. Untrained volunteers cannot safely and properly handle the needs of someone with dementia, advanced Parkinson’s Disease, or ALS. For example, think about the older adults with memory loss that were evacuated or lost their homes during the fires. How can untrained volunteers in shelters handle behavioral issues associated with dementia? With any level of memory loss, anything outside of a normal routine can cause extreme anxiety, agitation, or increased confusion. Heck, such an event causes anxiety and agitation on individuals without memory loss. What protocols have FEMA or the Red Cross put in place to deal with individuals with memory loss who have been affected by catastrophic events? I recommend that they reach out to the Alzheimer’s Association and figure out a plan ASAP.  Alzheimer's Association has info on planning for an emergency ADA Compliance and Emergency Preparedness Gaps Many seniors who were evacuated arrived at evacuation facilities with their assistive devices. Canes, walkers, and wheelchairs are wonderful equipment to keep older adults mobile and active. However, most of the emergency shelters, like churches, schools, or auditoriums could not meet the needs of multiple individuals with adaptive equipment. Some shelters did not have wheelchair accessible bathrooms. Thus, one catastrophe lead to another crisis. How does the American with Disability Act (ADA) come into play during an catastrophic event? From what I have learned over the last 2 weeks, there are no guidelines in place to aid older adults, that require hands on assistance, in the event of an emergency. Federal, State, and Local aid is more useful for able bodied individuals. Something needs to be done about this so that everyone’s needs, including the geriatric population, are met. Birkenstock has different footbeds and widths for their shoes. Something to meet everyone’s needs. There needs to be Federal, State, and Local protocols in place to meet individual needs at various levels on the continuum of care. While there is some level of emergency preparedness in place for able bodied people, there is no such protocol for high risk individuals with specialized needs. Perhaps this means having dependent older adults register with the local fire department. This way, if there is an unforeseen emergency, like a fast moving wildfire, emergency responders can better help those most vulnerable. The vast majority of older adults do not utilize smart phones and never had the option to receive the emergency text alert from Nixle. Others are hearing impaired and could not hear the first responders telling them to evacuate. There are so many different needs within our older adult population. All issues need to be taken into consideration when creating better guidelines so that no one is left behind. Take a look at what happened to the residents at a senior living complex in Santa Rosa.  Over 40 residents were allegedly left behind at a Santa Rosa senior living complex as wildfires closed in — sparking outrage and demands for accountability per Press Democrat Shocking Neglect in Senior Living Facilities During the Fires Over 40 residents were allegedly left abandoned by staff in this facility as flames rapidly approached. This is appalling on so many levels. I pray that the Federal government and the State’s Ombudsman office investigates how and why this happened!!! Who will be fined for such neglect?! My hope is that FEMA, the Red Cross and other emergency agencies can learn from these glaring mistakes. Perhaps they can glean some best practice techniques from the staff at the Kaiser Permanente facility in Santa Rosa. Kaiser and Sutter: A Model of Collaboration in Crisis Response Kaiser staff tirelessly, efficiently, and safely evacuated all their patients and staff from their Santa Rosa facility at 330am IN THE MORNING to their hospital in San Rafael. Flames made it up to the property line at the hospital in Santa Rosa and yet, every single patient and staff member made it out safely. No one was left behind!! Many of the staff helped with the evacuations even though their own homes had been lost to fire. Later that same morning, Sutter in Santa Rosa had to evacuate their hospital as well.  Photo from the Mercury News. Kaiser Santa Rosa in background. Kaiser and Sutter, two separate health care organizations, worked TOGETHER to ensure that all patients’ needs were met. They set up a joint reunification hotline to help family members reunite with loved ones that were evacuated. They shared resources to help expedite the placement process of so many dependent elders. Maybe our politicians can learn how to work together, like Kaiser and Sutter, to ensure that no older adult is put at-risk during the next catastrophic event. Solutions for the Future: Safe Evacuation Sites for Older Adults You already have local sites identified as evacuation centers in each County. I suggest that our Federal, State, and Local agencies create a unique evacuation site for older adults who are dependent on others for ADL/IADLs assistance. A location where trained volunteers can meet the needs of older adults, but where evacuees do not require hospital level of care. This way, you keep the hospitals free to handle real emergent medical needs. Finding beds to relocate evacuated older adults with special care needs can be facilitated from such an evacuation site. People should not have to go to the hospital for placement. Sending someone to the hospital for placement is a poor use of resources. However, with the current catastrophe, hospitals are where many older adults ended up because most evacuation sites could not meet the ADL/IADL needs of certain evacuees. Part of the reason so many seniors were evacuated to hospitals is because of the pre-fire bed shortage in California. Rebuilding California: Don’t Forget Extended Care Facilities When the media talks about the housing crisis in California, let’s not forget about the bed shortage in extended care facilities. When we talk about rebuilding together, let’s include rebuilding those extended care facilities too. The “global” Birkenstock shortage pales in comparison to the shortage of beds available for the older adult population in Northern California. Let’s all work together to ensure that older adults have their care needs met in a safe environment. One catastrophe is creating another catastrophe and we can no longer ignore it. More from I Love Birkenstocks: Care Tips, Style Hacks & Authenticity Guides From disaster recovery to everyday footwear care, I wear many hats—but if you’re here for Birkenstocks, you’re in the right place. My blog archives are filled with how-to guides, style experiments, and honest reviews that help both new and seasoned Birk lovers. Want practical advice? Posts like Cracked Cork and Original vs. Soft Footbed break down comfort, durability, and support so you know exactly what to expect. Need maintenance tips? Try How to Clean White Sole Birkenstocks or my head-to-head test of Birkenstock Cork Sealer vs. Kelly’s Cork Renew. If you like a little DIY, check out How to Dye Leather Birkenstocks and Bespoke Birkenstocks, where I turn tired pairs into one-of-a-kind creations. For style and lifestyle stories, don’t miss Traveling with Birkenstocks, Young & Old Love to Wear Birkenstocks, or Birkenstock & Tequila—each one showing how versatile these sandals can be. And because authenticity matters, I’ve built detailed guides like Spotting Fake Birkenstocks and Knock-Off Birkenstocks so you can shop with confidence. Whether you’re here for fit tips, cleaning hacks, DIY transformations, or just a little Birkenstock love story, my blog is your roadmap to making the most of these iconic shoes. Follow @ilovebirkenstocks on Instagram for Real-Time Birkenstock Tips & Styling  From nubuck Bostons to sleek Amalfi leather Arizonas, bold oiled leather Big Buckles, and cozy suede Bostons—every Birkenstock material has its own personality. Want the latest care hacks, styling inspo, and honest reviews? Follow me on Instagram @ilovebirkenstocks for up-to-the-minute Birkenstock love Join Gina Mama’s Private Facebook Group for Birkenstock Lovers  If you’re as obsessed with Birkenstocks as I am, come hang out in my private Facebook group! It’s the best place for insider tips, care tricks, styling inspo, and connecting with other Birk fanatics. Don’t just follow—join the tribe today! birkenstock cork sealer vs kelly's cork renewCork renew helps keep your Birkenstocks protected from the elements. Applying cork sealant to exposed cork on your shoes, helps to prevent them from drying out. Signs your cork needs resealing (dull, dry edges, tiny cracks) Cork seal should be used when the cork on your Birks no longer looks shiny or the edges appear dull and dry. The Products I Tested I have exclusively used Kelly’s Cork Renew on all my Birkenstocks. I have been very satisfied with their product. However, since Birkenstock makes their own cork sealer, I thought I would try it out. I had a pair of Birkenstocks with dull looking cork, so I decided to do a comparison. I would seal one shoe with Kelly’s Cork Renew and the other with Birkenstock Cork Sealer. Brush vs foam: the applicator design is the biggest difference you’ll feel before you even touch the cork.  Bottles of Kelly’s Cork Renew and Birkenstock Cork Sealer side-by-side, showing brush vs foam applicators used to reseal exposed Birkenstock cork. PRODUCT STATS: Kelly’s Cork Renew vs Birkenstock Cork Sealer (Side-by-Side)  The built-in brush makes it easy to reach tight spaces between multiple straps and lay down an even coat. Kelly’s Cork Renew (brush applicator) Kelly’s Cork Renew comes with a brush. It goes on evenly and can be used to get in between smaller areas of cork, when there are multiple straps. Kelly’s Cork Renew dries in about 10-15 minutes, leaving a high gloss shine. Birkenstock Cork Sealer (foam applicator) Birkenstock Cork Sealer comes with a foam applicator. The foam applicator is wider than the area that I needed to reseal. Thus, it was hard to apply the sealer in between multiple straps and it did NOT go on evenly. I ended up removing the foam applicator and putting the sealer on to an old brush. The brush was the only way that I could avoid getting sealer on the uppers and the soles. The foam applicator soaked up the sealer and there was no way to return any of the unused portion into the bottle. The Birkenstock product took longer to dry compared to Kelly's Cork Renew, about 15-20 minutes. When the Birkenstock Cork Sealer dried, it resulted in a matte finish. How I Ran the Side-by-Side Test Here is a video that I made comparing the two products: Birkenstock Maintenance Tips: Choosing Between Kelly’s and Birkenstock Cork SealersPrep, application, and clean-up notes In my opinion, Kelly’s Cork Renew was the better product. It was easy to apply, dried quickly, and left a beautiful shine. I was so disappointed with the matte finish of the Birkenstock sealer that I ended up resealing the test shoe with Kelly’s Cork Renew. I wanted both shoes to have a matching shine. Application Experience: Brush vs Foam Kelly’s Cork renew has the product down to a science. Birkenstock’s Cork Sealer is a clumsy product because you end up wasting a lot of sealer and it is messy to apply. I could only see using the Birkenstock sealer if one wanted a more matte finish on their cork. I prefer the shine offered by Kelly’s Cork Renew. Verdict: Which Sealer Would I Buy Again? I usually re-apply cork sealant to my Birkenstocks once or twice a year. I live in a very mild climate and have several pairs of Birkenstocks in my shoe rotation. One would likely need to apply Kelly’s Cork Renew more often if one lived in areas exposed to extreme heat or if one wore the same pair on a daily basis. How often do you reseal your Birkenstocks? Which product do you prefer? Send me an email. Birkenstock Care, Break-In & Quality Control: Related Blogs You’ll Love Cork care is one of the most important parts of keeping your Birkenstocks looking fresh and lasting for years. In Cracked Cork, I explain why small cracks along the footbed are normal signs of wear and how products like Kelly’s Cork Renew or Birkenstock Cork Sealer can keep them from spreading. That’s why resealing regularly—just like I tested in the blog about about Birkenstock and Kelly's Cork Renew is such an essential step in Birkenstock care. Of course, cork maintenance is only part of the story. In Birkenstock Tan Lines: It’s No Laughing Matter, I share why protecting your feet from the sun matters just as much as protecting your cork from drying out. Meanwhile, Trekking Up Mt Tam in Birkenstocks proves that once broken in and cared for, Birks can even handle a spontaneous hike. Strap comfort is another big topic. In The Top of My Feet Hurt from the Arizona Straps, I guide readers through softening stiff uppers and finding the right strap adjustment so soreness fades during the break-in process. And in Top 10 Birkenstock Mistakes, I call out common missteps like skipping cork resealing, over-tightening straps, or leaving sandals in the sun—all lessons that circle back to why cork care and proper maintenance are so important. Finally, quality concerns deserve a mention. In Houston, We Have A Problem and Do Better Birkenstock: #dobetterbirkenstocks, I share my frustrations with visible glue, wrinkled leather, and misaligned soles on certain releases. While I’ll always be loyal to the brand, these posts are a reminder that now more than ever, it’s important to protect the cork and uppers you already own with products like Kelly’s Cork Renew—because Birkenstocks aren’t made the way they used to be, and your vintage pairs are truly valuable treasures. Check me out on Instagram for DIY step by step guides to keep your sandals in tip top shape.  These are just a few of the products I use to keep my Birkenstocks looking fresh in my DIY care blogs and videos. Want more tips, tricks, and behind-the-scenes care routines? Follow me on Instagram □ @ilovebirkenstocks Start Your Birkenstock Journey With Me on Facebook  Every Birkenstock journey has a starting point. Whether you’re new to Arizonas, Gizehs, or already rocking Big Buckles, you’ll find tips, tricks, and a supportive tribe inside my private Facebook group. Come join us and start your own Birk adventure today |
About the Author:
Hi, I’m Gina Mama—the unapologetic Birkenstock addict behind I Love Birkenstocks. 👣 My teenage crush in the 90s wasn’t on a boy band—it was on a pair of Birks. I wore them for a decade straight (sorry, other shoes). After rekindling the flame in 2015, I’ve been diving deep into everything Birkenstock: the history, the styles, the care tips, and yes…the occasional rant about narrow soles. For me, Birks aren’t just sandals—they’re a lifestyle. Comfort, authenticity, self-expression… and maybe a little cork dust in my veins. 
Categories
All
Archives
February 2026
|
RSS Feed
